{"module":{"schema_version":"1.0.0","module_code":"lost_deal_reactivation","name":"Lost Deal Reactivation","description_short":"Re-engage estimates that went cold 30, 60, or 90 days ago with a fresh, light-touch offer.","outcome":"Recover 5–15% of 'lost' deals at near-zero cost.","category":"sales","price_monthly":19,"tier_availability":["professional","enterprise"],"capabilities_required":["estimates","crm","email"],"prerequisite_modules":[],"compliance_flags":["email_footer","can_spam","quiet_hours"],"activation_type":"guided","trigger":{"event":"pipeline.deal_cold","conditions":{"days_since_last_activity_in":[30,60,90]}},"inputs":["deal_record","contact_record","reactivation_offer"],"actions":["send_email","send_sms","create_task","tag_contact"],"configurable_settings":[{"key":"cohorts","label":"Days-since-cold cohorts","type":"string","default":"30,60,90"},{"key":"offer_type","label":"Offer type","type":"enum","options":["none","timed_discount","scope_refresh","priority_scheduling"],"default":"scope_refresh"},{"key":"exclude_tags","label":"Exclude contacts tagged","type":"string","default":"do-not-contact"}],"templates_used":["tmpl_cold_deal_30","tmpl_cold_deal_60","tmpl_cold_deal_90"],"recommended_for_personas":["owner-operator","sales-coordinator"],"recommended_for_blueprints":["home-remodeling","hvac","plumbing","med-spa"],"upsell_from":["estimate_followup"],"upsell_to":["dormant_customer_reactivation"],"kpis":["cold_deal_recovery_rate","revenue_recovered_per_cohort"],"downgrade_behavior":{"on_cancel":"disable_new_runs_keep_data","data_retention_days":365},"source_refs":["5.09"],"status":"spec","deployment_state":"specified","marketplace_ready":false,"ready_for_use":false,"readiness_note":"Specified in the product registry; not marketplace-sellable until deployability evidence is complete."}}